INNOVATION AND TECH TRACK: Fairway’s Digital Journey to #1 in Customer Experience

The cost savings and efficiency benefits of “going digital” are widely discussed and studied, but the real ROI may be in the customer experience. Hear how Fairway Independent Mortgage made the transition to an almost completely digital experience, rose to #1 in J.D. Power’s 2023 mortgage origination satisfaction ranking, and maintains its position in the top 10 U.S. lenders. Sponsored by Optimal Blue.